
It is common in the tech industry for a new technology to be hyped up by industry insiders who hope it will transform their business. The mobile industry’s attempt to push “WAP” to the mainstream back in 2000 is perhaps the example that stands out most clearly in my mind, and I think the TV industry is now doing it with 3D TV.
I saw a demo of Sky’s 3D TV at the Rewind Music Festival earlier this summer and at the time I tweeted “Just seen 3 min demo of Sky 3D. My view – it’s quite cool, but not enough to go prime time” – and today Henry McCracken has a post up saying much the same thing. He is at the IFA tech show in Berlin, which is apparently all about 3D, and according in Henry’s words:






























































































